LiSTNR’s AdTech Hub
Where advanced technology meets creative ingenuity, delivering brands unparalleled opportunities for personalisation, contextual targeting, and privacy-focused data solutions.
With our cutting-edge capabilities, we empower brands to connect meaningfully with audiences and achieve impactful results.
Contextual Targeting
We personalise ad experiences by responding to real-time data like weather, user location, and device type. This means your campaigns reach the right audience, with the right message, at the perfect moment.
Data Matching & Segmentation
Our Clean Room Solution allows for precise audience segmentation, reducing waste and boosting efficiency. Suppress ads for existing customers or target new prospects with tailored messaging based on shared insights.
Stress-Free Campaign Execution
At LiSTNR we are an enhanced managed service, meaning you don’t need to be a tech expert. Simply brief us, and we’ll create and execute a campaign that aligns with your goals, harnessing the full power of our AdTech capabilities.
When Context Matters, Our AdTech Delivers
With our Dynamic Creative Optimisation, we deliver messages that resonate, adapting to the user’s environment, mood, and activity. For example, one ad plays during a sunny day, while another appears when it’s raining—ensuring relevance and impact.
This approach leverages live data such as a user’s location, time of day, local weather conditions (temperature, UV index, weather conditions), gender, device type (Apple or Android), fuel prices in the local area, live sports scores, air quality, and even mood insights derived from music preferences.
Additionally, live context features enable personalised messaging based on whether the user is running, driving, or at home. It’s never been easier to target the right audience at the right moment.
Smarter Campaigns Start With Clean Data
By integrating your data with ours, we uncover actionable audience insights, enabling targeted strategies that minimise waste and maximise impact. Our Clean Room capabilities allow you to suppress existing customers and focus on reaching new prospects with precision.
Using advanced data-matching technology, we combine your data with ours and partner data from providers like DataCo. For example, we can identify the significant spending power of Australia’s audio-loving audience and analyse their habits to inform campaign strategies. This includes refining creative variations, optimising market weighting, and navigating competitive spend.
Additionally, we offer the unique ability to retarget your website visitors with audio ads across our LiSTNR ecosystem.
Complex AdTech With Expert Delivery
At LiSTNR, we are proud to offer an enhanced managed service, meaning you can leave the technical complexity to us. Unlike self-service platforms offered by other media providers, we’re with you every step of the way.
We take the time to understand your goals and translate them into a tailored media campaign designed to deliver measurable results. Our team manages everything, from data integration and audience segmentation to creative development and ongoing optimisation. You’ll benefit from advanced AdTech capabilities—like dynamic creative, precise audience targeting, and contextual messaging—without the technical complexity.
With LiSTNR, you’re investing in a seamless, high-tech media solution backed by industry expertise and personalised support, ensuring your campaign is not only efficient but also impactful.
Ready to Transform Your Advertising?
LiSTNR’s AdTech Hub is designed to make sophisticated advertising accessible and impactful. Reach out to our team today to discover how we can help you achieve your goals with dynamic, data-driven campaigns tailored to your audience.