Audio branding is the use of sound to define, reinforce and strengthen a brands identity. If you can hear it, you can brand it.
SCA’s Brandsound offering brings to life a brand’s specific characteristics, brand values and attributes as an audio asset, to drive greater brand awareness and distinction.
SCA uses findings from Veritonic, the gold standard for audio efficacy that is exclusive to SCA in Australia, to benchmark test the audio asset we create for brands, to ensure we are meeting the brand’s brief and needs.
If you’ve ever created a piece of audio and thought ‘How will other people perceive this? Or how does this sound stack up in comparison to competitors? Or how can I prove this is the right sound for a client?’ Veritonic can help.