SCA and Veritonic have revealed the 2022 Audio Logo Index, analysing 44 of Australia’s leading audio logos. Using Veritonic’s Audio Intelligence Platform, the study scored logos based on a range of attributes that drive success such as authenticity, trustworthiness, familiarity, and recall.
Brands like Bunnings, Menulog, and Chemist Warehouse ranked highest, highlighting the importance of sound in building deeper customer connections and driving brand perception.
Check out the Top 10 audio logos in Australia and see what makes them stand out.